A tribute to Mohammad Rafi on his 97th Birth Anniversary (b. December 24, 1924 – d. July 31, 1980) by guest author Ashok M Vaishnav and wishing Merry Christmas to all
(Ashok M Vaishnav is a solid Rafi fan, without wearing it as a medallion, and without picking up a sword to slay anyone at the slightest suspicion that he might be slighting Rafi. His love for Rafi is evident in this article on his non-film geets and ghazals. This does not cover his non-film bhajans and naats. Therefore, there is a possibility that at some opportune time Ashokji might have plans for covering that too.
Ashokji is a retired engineer, now a freelance management trainer, based out of Ahmedabad. He has written a number of guest articles on SOY. He anchored the mega series on Multiple Version Songs. Thank you Ashokji for this impressive tribute to Rafi on his 97th Birth anniversary, which would be befittingly the last post of the year. This is also to wish Merry Christmas to all the readers and their families. – AK)
In the 1930s and 40s, it was a normal practice for the recording companies to contract singers with exclusive rights. That would require other companies to launch non-film songs with other singers to make their presence felt in the market. That probably laid the foundation of the practice of publishing the records of non-film songs. By the turn of the 1940s, the singers turned freelancers, hence the major recording companies took up to buying the rights of the entire album of the films. That again led the smaller players to approach the singers for recording non-film songs. In the 1950s, 60s and thereafter, the market forces kept changing the rules, but non-film songs had created such a niche for themselves that the genre has survived and thrived. (A contra view: Jagmohan, Juthika Roy, etc. emerged primarily as NFS singers. It is difficult to accept that they became NFS singers because leftovers came their way. –AK)

