Guest article by Ashok M Vaishnav
(Many talented music personalities from regional films/languages enriched Hindi film music. Some achieved great name and fame in Hindi films, especially those from Bengal, such as SD Burman, Hemant Kumar and Salil Chaudhary, or in the Vintage Era, RC Boral and Pankaj Mullick; or from Marathi, such as C Ramchandra or Vasant Desai, or in the Vintage Era, Keshavrao Bhole etc. Some others, especially from Gujarat, could not replicate their success they had in their native language. Avinash Vyas is one such case. Highly talented, and the Pole Star of Gujarati film music, commercial success eluded him in the fickle world of Hindi films. Our familiar expert, Ashokji, is paying a tribute to this genius on his death anniversary, August 20. – AK)
Avinash Vyas (21 July 1912 – 20 August 1984), true to his name, Avinash, has left indelible mark on the world of Gujarati sugam (light) music, through around 10000+ songs. He composed music for over 190 Gujarati films (around 1200 songs). His songs covered a very wide panorama of subjects and moods. He can be single-handedly considered to have pioneered roping in almost the entire front ranking playback singers from Hindi Film World for the Gujarati film and / or non-film songs.